Can’t remember who sent this to us, but it’s so good we had to share. If it is yours, please let us know and we’ll link it over to your site.
Clear, engaging messaging can be the most valuable marketing/branding asset your company has. If your market can understand and explain in plain terms (1) what your company does and (2) what makes you special, you are ahead of 90% of your competition. Better yet if this explanation can be understood by a child. Whether you [...]
Here is some free marketing advice: If there is one piece of advice we could give to businesses looking to advertise their offerings it is this: In any piece of advertising, pick a single message, concept or idea and focus on it. All too often we see companies try to communicate so much about themselves [...]