We came upon this place when we were out visiting a client in the Inland Empire.  Are they just trying too hard?  Is it an attempt at some sort of ironic branding humor (like a handlebar mustache or something)?  Is the joke really on us? Your thoughts?

If you have a good story about your company or brand, tell it.   Even if it makes you look kind of funny or informal.  Just get it out there.  People want to be part of a story, not just buy stuff.  Was your first office space in a Starbucks or in a shed behind a [...]

If people could convey 3 things about your company to their contacts, what would you want them to be?  Are you working to ensure they are carrying that message?  One EMR / electronic medical record provider has this nailed down: Simple. Seamless. Secure.  Great message.  Very transferable. Very sticky.

Here is some free marketing advice: If there is one piece of advice we could give to businesses looking to advertise their offerings it is this: In any piece of advertising, pick a single message, concept or idea and focus on it. All too often we see companies try to communicate so much about themselves [...]