What is the Grab Bag For?

What’s the Grab Bag blog for, you ask? Well, we come across so many cool things on the web that are worth sharing, but aren’t marketing related that we need a place to dump them. Ergo, the Grab Bag. Enjoy!

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The SEO Silver Bullet

If someone tells you there is a silver bullet in SEO we have a bit of advice for you. Run. When you get tired of running…catch your breath, and then run some more. After that…run more…and faster. Fact: There is no lasting silver bullet in SEO. The more an SEO huckster alludes to there being [...]

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Got to Love Ted Talks

Just thought we’d share… We love Ted Talks here at Icon.  In our view, they should part of the curriculum in every high school across America. Here are some great ones from 2011: http://www.readwriteweb.com/archives/the_best_10_ted_talks_of_2011.php

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Icon Marketing Sneaks Quote Into OC Register Article

Just thought we’d share a little press from the OC Register…Our thanks to Jan Norman. Published: Feb. 17, 2011 Updated: Feb. 18, 2011 10:33 a.m. 10 real ways to grow a business By JAN NORMAN COLUMNIST THE ORANGE COUNTY REGISTER jnorman@ocregister.comNext Article »5 SHAREArticle Photos Videos Everyone from President Obama to Federal Reserve Chairman Ben [...]

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Gamechanger

Here is a company that is looking to become a gamechanger in the storage auction business. Check out: http://storagetreasures.com/ Just another huge business that flies under the radar…Good luck to Storage Treasures.

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Game Changer

Here is a game changing company we have our eyes on.  StorageTreasures.com is going to make a big splash in the storage auctions business, a huge, yet largely unknown, industry that is getting more and more attention these days.

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Gamechangers

Right now we are working with a client who is looking to change the game in its industry.  Rather than looking to eek out 1-2% more market share, they are getting ahead of the curve using higher level marketing and technology approaches that are unheard of in its industry. Are you clawing your way to [...]

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Own the Solution. Own the Results.

Never let clients dictate how to solve their problems. To us, our client can find a hundred order takers who carry out various marketing related tasks, but truly thoughtful marketing strategists are tough to find. Own the solution and own the results. Period.

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Clients With Vision

Don’t let nit picky clients monopolize your company’s bandwidth…even if they are profitable. Find clients with grand visions and goals, and help them get there.

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Change or Die. A Lesson From the Best Companies.

Met today with a client that is basically one of the best regional companies in their respective industry. One thing that stood out to me is how open they are to new ideas and approaches. They are doing things to bring in business that competitors 50x their size are not…and pushing our team at Icon [...]

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Doing Social Media? Make Sure Your Own Website is the Preferred Destination

Now that you are doing social media and have a few followers/fans, you might be feeling like you are on the right track, and you are…sort of. Social media is a tool that is to be used as part of your overall online marketing strategy, not as a mainstay. It is a smarter approach to [...]

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